Starting today, you’ll see a couple of changes to FindTheBest Homes, the newest topic on FindTheBest.
10 weeks ago, we launched Homes, a residential real estate research engine that included 105 million for sale, off-the-market, and foreclosed properties across the United States. The response from our users was phenomenal. People loved that we were bringing together all of the different things you think about when you’re buying a home—everything from information on the neighborhood, schools, local businesses, home specs, real estate market, and more—but there was one thing people kept asking for that we didn’t have: rental listings.
Today, we’re announcing our entrance to the rental market through partnerships with ListHub, the leading distributor of property listings and provider of performance metrics in real estate, Zumper, an online provider of real-time rental apartments, and AppFolio, a leading online property management software solution for rental property managers.We’re using the same approach we used with for sale and off-the-market listings and giving people all the information they need to understand what it’s really like to live at a certain address.
Competition to find that dream apartment can be incredibly challenging, so it’s more important than ever to have all the information you need to properly evaluate a property and contact the rental manager. We won’t cover 100% of the rental market on day one, but our partnerships with ListHub, Zumper, and AppFolio will provide the foundation that allows us add additional inventory over time.
The second update is a new feature that aims to simplify the way people research. We’re now able to provide quick insights on the true essence of something. Whether it’s a place, product, service or person, it can be incredibly enlightening to understand the distinguishing characteristics of any given entity. We’re calling those characteristics Insights and today, we’re rolling them out across Places, our collection of more than 200,000 geographies—everything from states, counties, cities, and neighborhoods.
Insights for Places will identify a place’s distinguishing characteristics to give people a better idea of what makes it unique. This research draws upon extensive geospatial analysis that we conducted on the 32 million companies & 19,000 industries included on FindTheBest Companies. Insights will be generated when there is an over-indexation of a given attribute as compared to the country as a whole. Take the Marina in San Francisco for example, if you lived there, you would know that there were a ton of restaurants, yoga studios, and bars, but if you lived halfway across the country, you’d probably have no idea.
We plan to roll Insights out across our platform to really help people better understand the distinguishing attributes of any given entity, whether it’s a smartphone, college, dog breed, or the thousands of other topics we have on FindTheBest.